Here's a quick note and a couple of links for those of you who have, or hope to have, a business in Second Life.
No matter how good your product or service is, no one will buy it if they don't know about it...so marketing is a key factor in your success.
Here's a great blog post about some ways to get the word out. Brandy is writing mainly for those advertising a music event, but her advice is appropriate for just about anyone. http://brandymaltas.blogspot.com/2015/01/marketing-for-second-life-venues.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+blogspot%2FMgMbfc+%28Brandy%27s+Journey%29
And here is an archived discussion thread from the old Second Life Forums. Think of it as a long running roundtable discussion between Second Life business owners! http://forums-archive.secondlife.com/327/ac/274749/1.html
Those resources should help get your business off to a great start in 2015!